ZF PRODUCTS  TOUCH APP

BRINGING HIGHLIGHT PRODUCTS OF ONE OF THE WORLD'S BIGGEST CAR SUPPLIERS TO TOUCHSCREENS ON MOTORSHOWS

DATE: July - September 2011
AGENCY: Interactive Tools, Berlin
CLIENT: ZF Friedrichshafen AG, Friedrichshafen/Germany

Task: Optimize the editorial and distribution process and of all ZF products in a database of 1000+ products and the UX, enabling the company to publish product content faster, easier and more efficient. Parallel to the overall process transforming, the UX team developed a CMS driven touch app for the IAA motorshow to bring ZF's highlight products alive on interactive touch terminals at the fair.

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